{"id":963,"date":"2025-07-24T15:09:22","date_gmt":"2025-07-24T15:09:22","guid":{"rendered":"https:\/\/azulbusinessadvisors.com\/?p=963"},"modified":"2025-10-08T23:49:43","modified_gmt":"2025-10-08T23:49:43","slug":"how-buyers-value-your-business","status":"publish","type":"post","link":"https:\/\/amerivestgroup.com\/en\/how-buyers-value-your-business\/","title":{"rendered":"How Buyers Value Your Business (and What You Can Do About It)"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"963\" class=\"elementor elementor-963\" wpc-filter-elementor-widget=\"1\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-285dccb1 e-con-full e-flex e-con e-parent\" data-id=\"285dccb1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-46b35b9a elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"46b35b9a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">How Buyers Value Your Business (and What You Can Do About It)<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e181422 elementor-widget elementor-widget-text-editor\" data-id=\"7e181422\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h5>Understanding valuation from the buyer\u2019s perspective \u2014 and how to position your business for a better outcome.<\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4576cde6 e-flex e-con-boxed e-con e-parent\" data-id=\"4576cde6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-13f54e30 e-con-full e-flex e-con e-child\" data-id=\"13f54e30\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-07239b6 elementor-widget elementor-widget-heading\" data-id=\"07239b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">I. Introduction<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f227365 elementor-widget elementor-widget-heading\" data-id=\"f227365\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Seeing Your Business Through the Buyer\u2019s Eyes<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39e03256 elementor-widget elementor-widget-text-editor\" data-id=\"39e03256\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"594\" data-end=\"741\">Most business owners have a number in mind when they think about selling. But how often is that number rooted in what the market will actually pay?<br \/><br \/><\/p><p data-start=\"743\" data-end=\"987\">The reality is that buyers think differently. They\u2019re not paying for your effort, your years of sacrifice, or how much you invested. They\u2019re paying for the <em data-start=\"899\" data-end=\"914\">future income<\/em> they believe the business can generate \u2014 and how <em data-start=\"964\" data-end=\"971\">risky<\/em> that income is.<br \/><br \/><\/p><p data-start=\"989\" data-end=\"1249\">That\u2019s why understanding how buyers value a business isn\u2019t just helpful \u2014 it\u2019s essential. If you\u2019re thinking about selling now or in the next few years, this knowledge can help you improve your business, tell a better story, and achieve a more successful exit.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2b7fc068 e-flex e-con-boxed e-con e-parent\" data-id=\"2b7fc068\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b715379 e-con-full e-flex e-con e-child\" data-id=\"b715379\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ffb7fa4 elementor-widget elementor-widget-heading\" data-id=\"2ffb7fa4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">II. Buyers Are Investors First<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f74b370 elementor-widget elementor-widget-heading\" data-id=\"f74b370\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">They Evaluate Risk and Return \u2014 Not Sentiment<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2353cf20 elementor-widget elementor-widget-text-editor\" data-id=\"2353cf20\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1352\" data-end=\"1441\">Buyers evaluate your business as an investment. They\u2019re asking themselves questions like:<\/p><ul data-start=\"1443\" data-end=\"1646\"><li data-start=\"1443\" data-end=\"1502\"><p data-start=\"1445\" data-end=\"1502\">\u201cHow much cash flow does this business really produce?\u201d<\/p><\/li><li data-start=\"1503\" data-end=\"1539\"><p data-start=\"1505\" data-end=\"1539\">\u201cHow stable are these earnings?\u201d<\/p><\/li><li data-start=\"1540\" data-end=\"1602\"><p data-start=\"1542\" data-end=\"1602\">\u201cWill this business fall apart without the current owner?\u201d<\/p><\/li><li data-start=\"1603\" data-end=\"1646\"><p data-start=\"1605\" data-end=\"1646\">\u201cWhat\u2019s my risk if something goes wrong?\u201d<\/p><\/li><\/ul><p data-start=\"1648\" data-end=\"1781\">If the answers to those questions point to low risk and high, sustainable income, the business is more valuable \u2014 and more desirable.<\/p><p data-start=\"1783\" data-end=\"1963\">This is why businesses with solid recurring revenue, low owner dependency, and professional financials often command better offers, even if their total revenue isn\u2019t extraordinary.<\/p><blockquote data-start=\"1965\" data-end=\"2055\"><p data-start=\"1967\" data-end=\"2055\"><strong data-start=\"1970\" data-end=\"1984\">Key Point:<\/strong> Buyers don\u2019t pay for potential \u2014 they pay for predictable performance.<\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-83d7135 e-flex e-con-boxed e-con e-parent\" data-id=\"83d7135\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8d13679 e-con-full e-flex e-con e-child\" data-id=\"8d13679\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9e45a32 elementor-widget elementor-widget-heading\" data-id=\"9e45a32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">III. The Foundation: Adjusted Earnings (SDE or EBITDA)<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1b94261 elementor-widget elementor-widget-heading\" data-id=\"1b94261\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">It All Starts With Cash Flow \u2014 But Not the Kind on Your Tax Return<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18408f3 elementor-widget elementor-widget-text-editor\" data-id=\"18408f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"2203\" data-end=\"2381\">Most small and mid-sized businesses are valued based on <strong data-start=\"2259\" data-end=\"2300\">SDE (Seller\u2019s Discretionary Earnings)<\/strong> or <strong data-start=\"2304\" data-end=\"2380\">EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization)<\/strong>.<\/p><ul data-start=\"2383\" data-end=\"2735\"><li data-start=\"2383\" data-end=\"2572\"><p data-start=\"2385\" data-end=\"2572\"><strong data-start=\"2385\" data-end=\"2392\">SDE<\/strong> is used for owner-operated businesses and includes the owner\u2019s salary, personal benefits (car, travel, phone), and any discretionary expenses that aren\u2019t necessary for operations.<\/p><\/li><li data-start=\"2573\" data-end=\"2735\"><p data-start=\"2575\" data-end=\"2735\"><strong data-start=\"2575\" data-end=\"2585\">EBITDA<\/strong> is often used for larger companies with management teams in place, and reflects the business\u2019s core profitability without owner-specific adjustments.<\/p><\/li><\/ul><p data-start=\"2737\" data-end=\"2830\">Buyers and brokers adjust your financials to reflect true earning power. This means removing:<\/p><ul data-start=\"2832\" data-end=\"3063\"><li data-start=\"2832\" data-end=\"2892\"><p data-start=\"2834\" data-end=\"2892\">One-time expenses (e.g., legal settlements, renovations)<\/p><\/li><li data-start=\"2893\" data-end=\"2939\"><p data-start=\"2895\" data-end=\"2939\">Personal expenses run through the business<\/p><\/li><li data-start=\"2940\" data-end=\"3007\"><p data-start=\"2942\" data-end=\"3007\">Non-essential staff salaries (if family members are on payroll)<\/p><\/li><li data-start=\"3008\" data-end=\"3063\"><p data-start=\"3010\" data-end=\"3063\">Owner \u201cadd-backs\u201d like auto lease or health insurance<\/p><\/li><\/ul><p data-start=\"3065\" data-end=\"3187\">The goal is to present a normalized version of the business that a buyer could reasonably expect to earn post-acquisition.<\/p><blockquote data-start=\"3189\" data-end=\"3477\"><p data-start=\"3191\" data-end=\"3477\"><strong data-start=\"3194\" data-end=\"3206\">Example:<\/strong><br data-start=\"3206\" data-end=\"3209\" \/>If your tax return shows $150,000 in net income but you paid yourself $80,000, deducted $15,000 in personal expenses, and had a one-time $5,000 legal bill, your adjusted earnings (SDE) could be closer to $250,000 \u2014 and <em data-start=\"3430\" data-end=\"3438\">that\u2019s<\/em> what the buyer is paying attention to.<\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-61e2499 e-flex e-con-boxed e-con e-parent\" data-id=\"61e2499\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-15c1526 e-con-full e-flex e-con e-child\" data-id=\"15c1526\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3f190e9 elementor-widget elementor-widget-heading\" data-id=\"3f190e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">IV. What Drives the Valuation Multiple?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46c15cd elementor-widget elementor-widget-heading\" data-id=\"46c15cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Why Two Businesses With $500K in Earnings May Sell for $1M or $2M<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a3c53e elementor-widget elementor-widget-text-editor\" data-id=\"8a3c53e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"3609\" data-end=\"3789\">Once adjusted earnings are established, a multiple is applied \u2014 usually ranging between <strong data-start=\"3697\" data-end=\"3710\">2x\u20134x SDE<\/strong> for small businesses, and sometimes higher for larger or strategic businesses.<br \/><br \/><\/p><p data-start=\"3791\" data-end=\"3853\">But the multiple isn\u2019t random. It\u2019s driven by several factors:<\/p><ul data-start=\"3855\" data-end=\"4572\"><li data-start=\"3855\" data-end=\"4014\"><p data-start=\"3857\" data-end=\"4014\"><strong data-start=\"3857\" data-end=\"3883\">Industry desirability:<\/strong> Some industries (healthcare, essential services, B2B) have more buyer demand. Others (retail, restaurants) may be seen as riskier.<\/p><\/li><li data-start=\"4015\" data-end=\"4147\"><p data-start=\"4017\" data-end=\"4147\"><strong data-start=\"4017\" data-end=\"4039\">Owner involvement:<\/strong> The less dependent the business is on you, the better. If you&#8217;re the only one who can run it, risk goes up.<\/p><\/li><li data-start=\"4148\" data-end=\"4244\"><p data-start=\"4150\" data-end=\"4244\"><strong data-start=\"4150\" data-end=\"4185\">Revenue and customer diversity:<\/strong> Heavy reliance on one customer or revenue stream is risky.<\/p><\/li><li data-start=\"4245\" data-end=\"4364\"><p data-start=\"4247\" data-end=\"4364\"><strong data-start=\"4247\" data-end=\"4278\">Clean, accurate financials:<\/strong> QuickBooks files, up-to-date P&amp;Ls, and CPA-reviewed tax returns increase buyer trust.<\/p><\/li><li data-start=\"4365\" data-end=\"4457\"><p data-start=\"4367\" data-end=\"4457\"><strong data-start=\"4367\" data-end=\"4388\">Growth potential:<\/strong> Buyers will pay more if they see clear, low-risk paths to expansion.<\/p><\/li><li data-start=\"4458\" data-end=\"4572\"><p data-start=\"4460\" data-end=\"4572\"><strong data-start=\"4460\" data-end=\"4483\">Market comparables:<\/strong> Similar businesses in your industry and region influence what buyers are willing to pay.<\/p><\/li><\/ul><blockquote data-start=\"4574\" data-end=\"4764\"><p data-start=\"4576\" data-end=\"4764\"><strong data-start=\"4579\" data-end=\"4597\">Rule of Thumb:<\/strong><br data-start=\"4597\" data-end=\"4600\" \/>Most small businesses sell for 2.0\u20133.5x SDE. Companies with clean books, recurring revenue, low risk, and strong teams can push toward the higher end \u2014 or beyond.<\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4f3f4ca e-flex e-con-boxed e-con e-parent\" data-id=\"4f3f4ca\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-efd974f e-con-full e-flex e-con e-child\" data-id=\"efd974f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e489eea elementor-widget elementor-widget-heading\" data-id=\"e489eea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">V. How You Can Increase Your Valuation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-17fa823 elementor-widget elementor-widget-heading\" data-id=\"17fa823\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">The Best Time to Start is 6\u201324 Months Before You Go to Market<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f132020 elementor-widget elementor-widget-text-editor\" data-id=\"f132020\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"4891\" data-end=\"5047\">Value isn\u2019t fixed. Many businesses can improve their valuation significantly by making small, smart changes <em data-start=\"4999\" data-end=\"5007\">before<\/em> going to market. Here\u2019s where to start:<\/p><ul data-start=\"5049\" data-end=\"5741\"><li data-start=\"5049\" data-end=\"5168\"><p data-start=\"5051\" data-end=\"5168\"><strong data-start=\"5051\" data-end=\"5079\">Clean up the financials:<\/strong> Remove personal expenses, reconcile bank accounts, and consider CPA-reviewed statements.<\/p><\/li><li data-start=\"5169\" data-end=\"5283\"><p data-start=\"5171\" data-end=\"5283\"><strong data-start=\"5171\" data-end=\"5194\">Document processes:<\/strong> Show that the business can run without you. SOPs (standard operating procedures) matter.<\/p><\/li><li data-start=\"5284\" data-end=\"5394\"><p data-start=\"5286\" data-end=\"5394\"><strong data-start=\"5286\" data-end=\"5314\">Reduce owner dependence:<\/strong> Delegate more, promote a manager, or build systems that reduce reliance on you.<\/p><\/li><li data-start=\"5395\" data-end=\"5484\"><p data-start=\"5397\" data-end=\"5484\"><strong data-start=\"5397\" data-end=\"5425\">Diversify customer base:<\/strong> If one client makes up 40%+ of revenue, look to diversify.<\/p><\/li><li data-start=\"5485\" data-end=\"5628\"><p data-start=\"5487\" data-end=\"5628\"><strong data-start=\"5487\" data-end=\"5530\">Lock in contracts or recurring revenue:<\/strong> Subscription models, service agreements, or long-term clients can dramatically improve valuation.<\/p><\/li><li data-start=\"5629\" data-end=\"5741\"><p data-start=\"5631\" data-end=\"5741\"><strong data-start=\"5631\" data-end=\"5655\">Stabilize your team:<\/strong> Employee turnover is a red flag. Invest in retention, training, and clarity of roles.<\/p><\/li><\/ul><blockquote data-start=\"5743\" data-end=\"5937\"><p data-start=\"5745\" data-end=\"5937\"><strong data-start=\"5748\" data-end=\"5761\">Azul Tip:<\/strong> We often work with sellers 12\u201318 months before listing, giving them a strategy to improve value. In some cases, even modest changes can lead to a 20\u201330% increase in the sale price.<\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fcc8ad4 e-flex e-con-boxed e-con e-parent\" data-id=\"fcc8ad4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a252252 e-con-full e-flex e-con e-child\" data-id=\"a252252\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-744fe05 elementor-widget elementor-widget-heading\" data-id=\"744fe05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">VI. Conclusion: Value Is a Process \u2014 Not a Guess\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b159bec elementor-widget elementor-widget-heading\" data-id=\"b159bec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Know the Drivers. Prepare Intentionally. Sell With Confidence.<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4689930 elementor-widget elementor-widget-text-editor\" data-id=\"4689930\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"6075\" data-end=\"6306\">Valuation isn\u2019t a mystery. It\u2019s a combination of math, market behavior, and business fundamentals. When you understand what buyers are really looking for \u2014 and how to prepare \u2014 you can enter the process with clarity, not confusion.<br \/><br \/><\/p><p data-start=\"6308\" data-end=\"6453\">At Amerivest, we help sellers get objective, market-based insights into their business value \u2014 and build a plan to maximize it when the time is right.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-26e12e45 e-flex e-con-boxed e-con e-parent\" data-id=\"26e12e45\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5d9cc58d elementor-widget elementor-widget-heading\" data-id=\"5d9cc58d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Want to Know What Your Business is Worth in Today\u2019s Market?\n<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-370e7d0f elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"370e7d0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"5743\" data-end=\"5901\">Request a confidential, no-pressure valuation with one of our advisors.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-42734f77 e-con-full e-flex e-con e-child\" data-id=\"42734f77\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-61c374b elementor-align-center elementor-widget elementor-widget-button\" data-id=\"61c374b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/amerivestgroup.com\/sellers\/#seller-form\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Request a Business Valuation<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Most business owners have a number in mind when they think about selling. But how often is that number rooted in what the market will actually pay? The reality&#8230;<\/p>\n","protected":false},"author":1,"featured_media":965,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[21],"tags":[27,30,28,29,26],"class_list":["post-963","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seller-articles","tag-business-valuation","tag-ebitda","tag-exit-planning","tag-sde","tag-selling-a-business"],"_links":{"self":[{"href":"https:\/\/amerivestgroup.com\/en\/wp-json\/wp\/v2\/posts\/963","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/amerivestgroup.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/amerivestgroup.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/amerivestgroup.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/amerivestgroup.com\/en\/wp-json\/wp\/v2\/comments?post=963"}],"version-history":[{"count":20,"href":"https:\/\/amerivestgroup.com\/en\/wp-json\/wp\/v2\/posts\/963\/revisions"}],"predecessor-version":[{"id":2083,"href":"https:\/\/amerivestgroup.com\/en\/wp-json\/wp\/v2\/posts\/963\/revisions\/2083"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/amerivestgroup.com\/en\/wp-json\/wp\/v2\/media\/965"}],"wp:attachment":[{"href":"https:\/\/amerivestgroup.com\/en\/wp-json\/wp\/v2\/media?parent=963"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/amerivestgroup.com\/en\/wp-json\/wp\/v2\/categories?post=963"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/amerivestgroup.com\/en\/wp-json\/wp\/v2\/tags?post=963"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}